Where brands and budtenders grow together
Learn green, earn green.
Sprout is a budtender engagement platform for Canadian licensed producers — and the retailers they sell through. We're building a place for learning, community and rewards, so brands and the people behind the counter can connect directly.
Jordan
A place where brands control their own narrative, education and engagement — a space where budtenders build informed connections with brands directly.
The idea behind Sprout
Budtenders are where the sale happens
In Canada, brands can't advertise cannabis directly to consumers — but the budtender behind the counter answers the real questions every day. Sprout is being built to help licensed producers reach, educate and reward those budtenders, within the rules.
Brand-controlled
You shape the lessons, the story and the campaigns — not an algorithm.
Direct connection
Reach the budtenders selling your products, in one shared space.
Rewarded engagement
Points, rewards and friendly competition keep people coming back.
Everything we're building, in one platform
Four pieces, one goal: keep budtenders learning, connected and rewarded — and keep your brand in the conversation.
Community
Brands and budtenders, in one room
The heart of Sprout. We're building branded channels where licensed producers and the budtenders selling their products can talk directly — ask questions, share what's working, and build a real relationship.
- Brand-hosted channels and communities
- Budtenders ask questions, brands answer
- A direct line that doesn't exist today
Learn
Learn the products you sell
Bite-sized lessons and quizzes on strains, terpenes, formats and compliance — written by the brand. The plan is for budtenders to actually understand what's behind the counter, so they can recommend it with confidence.
- Short lessons and knowledge-check quizzes
- Strain, terpene and compliance modules
- Brand stories told first-hand
Ranks
Make learning worth it
Points, streaks, store leaderboards and giveaways. We're designing Sprout's rewards so engagement is fun and a little competitive — and so budtenders earn something real for showing what they know.
- Points, streaks and store leaderboards
- Giveaways and sales-driven competitions
- Rewards budtenders actually want
Live
Go live, tell your story
A live-streaming and media space is on the roadmap — grow-room tours, new-drop walkthroughs and Q&As with the people who make the product, plus a library of replays budtenders can watch any time.
- Live streams and grower Q&As
- On-demand video and media library
- Bring the brand to life beyond text
One platform, three points of view
Licensed producers, the retailers they sell through, and the budtenders in between — Sprout is being built for all three.
Own your brand's story at retail
Reach the budtenders selling your products without breaking ad rules — through education, community and live content you control.
- Tell your story directlyBranded channels, lessons and live streams — your narrative, your voice.
- Turn budtenders into advocatesTeach the people on the floor what makes your strains different.
- Drive sell-throughGiveaways and competitions designed to reward the sales that matter.
Live
Here's how Sprout will work
We're not live yet — but here's the plan once early access opens.
Join the early-access list
Tell us whether you're an LP, a retailer or a budtender, and we'll keep you posted as we build.
We onboard your brand or store
When Sprout opens, we'll help set up your channels, lessons and rewards.
Budtenders learn, connect & earn
Your team starts learning, talking to brands, and earning rewards — and you stay in the conversation.
Tell us who you are
Two doors, same list. We'll tailor what we send you based on how you join.
Put your brand in budtenders' hands
For Canadian LPs who want to educate, engage and reward the budtenders selling their products.
Level up your whole team
For dispensaries that want better-trained, more motivated budtenders — at no cost to the store.
A budtender? Ask your store to bring Sprout in — or join the general list up top.
grow with us
Be first to grow with Sprout
Join the early-access list and we'll let you know the moment the doors open. Learn green, earn green.